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I used to take myself to a high-end restaurant immediately salary entered. It started when I got my first job in 2013 with bukas. Then I moved to fast-food spots and proper restaurants as my money grew.
I started living alone in 2018, and increased responsibilities shook this tradition, but I kept at it. My breaking point was when my rent increased from ₦800k/year to ₦1.6m in 2023. No one told me to budget first before anything else. I still spoil myself sometimes, but I do it with sense. High-end restaurants are now once in a blue moon.
Charles, 35
I love taking road trips. Since 2019, my idea of unwinding has been driving four to five hours from Ado-Ekiti to Lokoja to spend the weekend at least twice a month. Sometimes, I spend my time in Lokoja with relatives. Other times, I stay in a hotel and only come out in the evenings.
Since the fuel subsidy removal in 2023, I’ve only been to Lokoja once. A trip that typically cost me ₦15k – ₦20k fuel to and fro now costs ₦25k just to get to Lokoja. It’s not sustainable. I encourage myself by reasoning that the kidnapping situation has worsened, so I shouldn’t do road trips anyway.
Anu, 31
For a long time, my idea of self-care was trying out continental recipes I found online. It’s my way of travelling the world without actually travelling. But I’ve hardly cooked anything new since I started having kids in 2018. My children are picky eaters, and I hardly have time between taking care of them and working to even consider making extra meals. I only get to satisfy myself when they’re away on holiday.
Jen, 28
Food was once my go-to when I was stressed, bored, or sad; it made me feel better. But my metabolism is no longer what it was. At university, people always wondered how I could eat so much but stay skinny. Now, I can’t even breathe near shawarma if I don’t want to add 2kg.
My new form of self-care is exercising. I’ve been a regular gym goer since 2022, but my gym just increased their fee to ₦70k/month from ₦50k, and I’m considering doing my exercises at home instead.
Ima, 24
Ekpang Nkukwo is my favourite meal, and my mum made it almost every week when I was growing up. She’d also make it when she noticed I was unhappy, and I associated the meal with feeling better. Anytime I was on holiday from school, I’d call her on my way home and ask her to prepare it.
I started living alone in a different town because of work in 2023, and I thought I’d make the meal every weekend to congratulate myself for surviving the week. I’ve only made it once since then. The preparation stress no be here. Sleep is now my way of making up for a stressful week.
Jesse, 33
Since I started earning reasonably well in 2020, I’ve taken one full month’s salary a year to splurge on something I really want — mostly electronic gadgets. But I couldn’t do that in 2023 because of wedding preparations and my MBA studies. It doesn’t look like it’ll be possible this year too because I now have a family to consider. I’ll probably have to settle for splurging a small percentage rather than the full salary.
Ella, 26
Sleeping in during the weekends was my way of spoiling myself until I had a child in 2023. I make up for it by bingeing old movies to de-stress. And I try to squeeze in power naps as often as possible. Hopefully, I can resume sleeping in when my child gets older. Sleep is life.
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Every week, Zikoko seeks to understand how people move the Naira in and out of their lives. Some stories will be struggle-ish, others will be bougie. All the time, it’ll be revealing.
Let’s start from the beginning. What’s your earliest memory of money?
During the festive season in the north, where I grew up in the 90s, kids would go on yawo — a Hausa term meaning to walk around. I started going on these walks with my siblings and other kids when I was five years old. We’d dress in our Christmas and Sallah bests, and go to neighbour’s houses to get food and ₦10 or ₦20, which we’d then spend on sweets.
I have memories of falling asleep at random houses, thoroughly exhausted from the long walks. Then, one of my many older siblings would come and pick me up.
You came from a large family. What was that like financially?
My dad was educated and had a business. My mum was a stay-at-home mum who dabbled in businesses once in a while. We had everything we needed. We also had two cars and lived in a nice neighbourhood.
We weren’t super rich, though, and I knew that because most of my older siblings went to top primary and secondary schools. But when it got to the last three kids — I’m the lastborn — we had to go to cheaper schools. Plus, at some point, we stopped having cornflakes for breakfast. I think it was a combination of the economy and my dad getting older.
But my parents made sure we developed a sense of self that wasn’t tied to money.
How so?
My parents discouraged anything that was overly money-centric. We weren’t allowed to sell or exchange stuff for money. If they heard one of us exchanged a banana for ₦20, they’d scold the culprit like they did blood rituals.
They encouraged us to come to them for what we needed and not worry about making money. If you went to them with an outrageously expensive want, my dad would trick you into not wanting it anymore so he wouldn’t have to buy it. It worked most of the time. So, I never worried about money and just relied on what they and my older siblings could give me.
When did you first earn money for yourself then?
2009. I was 16 and had just finished secondary school when I joined a modelling/ushering agency through my older sister. People always stopped me on the road to ask me if I wanted to model because I was tall. So I thought, “why not?”
All I had to do was dress nicely and stand at events, and I made roughly ₦15k – ₦20k per month. It was mostly fun. I met celebrities all the time, but it also had its downsides.
What downsides?
I once worked with an event organiser who called me and the other ladies riff-raffs and fought with the agency because, according to her, we didn’t look good enough for the event. There were also the men who kept trying to date me. But I was just there for the vibes.
The money was a nice-to-have, and no one at home asked me for it. I was still at it when I resumed uni in a different state. But then, I only took the gigs when I was home for holidays. At school, I relied on foodstuff and the monthly ₦10k – ₦20k allowance from home. I also got random cash from my big sister and a lecturer who was like a sugar daddy without the sugar.
Wait, what?
My sister sort of introduced me to him. He took a liking to me, but all we did was talk in his office every other day. After our chats, he’d give me ₦5k for lunch.
My first and second years at uni were pretty chill because I always had money, but I always spent it as fast as it entered. If I ran out of money, there was always an older sibling to ask.
What were you spending money on, though?
I had an appetite — still do — for nice things: clothes, human hair, food and phones. By this time, though, I’d learnt that taking all my needs to my parents would only end up in, “Why do you need this thing?” So I had to sort the money by myself.
I’d also learnt how to be friendly with men for money, especially since I stopped the ushering gigs in my third year.
Why did you stop?
I gained weight. Plus, I was schooling in a different state and wasn’t always available when they called, and they soon stopped calling me. I stopped and started writing for money instead.
How did writing come into the picture?
I’ve always been an avid reader, but I didn’t really write anything until 2013. Someone I liked ghosted me, so I started using it as an avenue to rant.
Then, I began to explore creative nonfiction and found out I liked it. Later, I stumbled on an article by an engineer-turned-writer who had a blog and a reasonable following. I was studying engineering, so I thought we had that in common.
I emailed him, telling him I was an engineering student who recently started writing and wanted his thoughts on my writing. He responded, and I started to guest-publish on his website for free. Then he started a company in 2014 and gave me small admin tasks, paying me a ₦5k monthly data stipend.
Was that all you were doing at that time?
I also did a six-month industrial training for school. I got paid ₦15k/month, which was exciting until I removed transport money and realised ₦15k didn’t cover anything. Luckily, I stayed with my sister during my IT, so she usually filled the gaps.
I graduated in 2015, and while waiting for NYSC, I kept on with the ₦5k admin task. Sometimes, he paid more, especially when he needed my help with extra operational tasks. But I needed more money, so I got a technical sales job at an inverter company. The offer was ₦15k/month, but two weeks in, they noticed I was smart and familiar with the technical concepts, so they decided to make it ₦25k instead. Me, I just wanted any additional income, so I didn’t even mind the ₦15k.
But I resigned after six months because of NYSC. My PPA was in the civil service, where I got paid ₦15k/month in addition to the ₦19,800 allowance. I also still had the ₦5k admin gig.
My brother and writer boss both helped out with my ₦90k house rent, so I just spent on transportation and food.
Did you have any savings?
To be honest, I’ve never been good at saving money. I know how to spend, and also know how to manage when there’s little, but saving just isn’t my thing.
I took another writing gig in May 2016 for a travel blog, writing 40 – 50 short SEO articles a month for ₦15k. I only did it for three months, though — I ran out of content to write on.
Yikes
I continued with my boring civil service job till service ended in September 2016. I was too proud to stay unemployed, so I’d been sending out applications since July. I interviewed with a startup media company, but they asked me to return after NYSC.
So, I hit them up again in September and got hired as a junior writer. The salary was ₦80k/month. I had to move to Lagos, so I moved in with a cousin. The commute was hell, though — the cousin lived at Argungi, and the office was at Yaba. It was probably for the best that I got laid off after two months.
Ah. What happened?
They were downsizing. So, I officially entered unemployment, but still hellbent on working for a startup. Working with cool young people was a breath of fresh air, and I didn’t want to go back to the civil service.
Although I moved back in with my parents, I was very picky with the jobs I applied to and stayed unemployed for about seven months. I still had the ₦5k admin job, though.
In July 2017, a friend introduced me to a tech hub, and I got employed to do PR, communications and social media for ₦100k/month. I was still staying with my parents, so I had no bills. But I left the job in December.
Another job?
I was told to resign. It was a chaotic husband and wife business, and a really toxic work environment. One day, I was just like, “Fuck this” and was rude to my manager. So they asked me to resign.
I was unemployed again, but this time, I wasn’t just looking to work at a startup; I was looking for structure and a clear career path.
Did you find one?
Luckily, I did. I resumed a marketing role in January 2018. My salary was ₦137k/month, and I had to move back to Lagos to stay with my cousin again. It felt like good money because I could afford to go out for drinks and buy myself nice things. I also stopped the ₦5k admin tasks to focus on my job.
Two months into the job, I moved out of my cousin’s house because I wanted independence. I rented a ₦20k/month room in a colleague’s house. I also chipped in ₦10k each month for other household expenses. It was my first major “billing” as an adult.
After sorting out rent, internet and maybe transportation, I’d blow the rest of my salary on drinks, then run to my siblings for money when I became broke. Even when my salary increased to ₦150k in August, I still always asked my siblings for money.
Did you ever think this was a problem?
I didn’t realise it was until one of my siblings visited me in Lagos and saw where I was living. She was like, “It’s better you come back home instead of just getting by.” It forced me to think about my life and realise I was actually tired of not having money.
So, I started to look for financial advice. I learned how to use Excel and started tracking my expenses on a spreadsheet, but I continued to struggle with saving. A friend told me something I can’t forget. She said, “You can only try to earn more, not squeeze what you already have to live the life you want. You just need to make more money.” But I was following passion and wanted to stay in tech startups that couldn’t pay me those big salaries.
By the end of 2018, I started to want better for myself financially and decided it was time to start earning more. I went back to my spreadsheet tracker and calculated that I’d have some financial leeway if I earned ₦40k extra. So, I went looking for side gigs and found one writing copy for a tech founder who paid that exact amount.
Nice. How was work going?
I got promoted to the head of my team in 2019, and my salary increased to ₦250k. With that, I could afford to move to a bigger three-bedroom flat that I shared with two other people.
The rent was flexible. I paid ₦195k/quarter for my room and didn’t have to spend anything else because it came furnished.
I had to stop the ₦40k side gig after a couple of months because of my increased responsibilities at work, and my job became my only source of income. But I started getting restless about earning more again. I looked at my spreadsheet and decided I needed to earn ₦400k per month.
So, I started job hunting. I put in my three-month notice in January 2020 and left in March. I was interviewing for a ₦450k job, and I had it in the bag, but COVID happened, and everyone froze hiring. Unemployment again.
Oh no. What did you do?
I thought COVID would be gone in a month, so I cut down my expenses to survive while I waited it out. Two months passed, and nothing had changed. Also, I had no savings.
I was violently job hunting and taking as many side gigs as I could. I was probably running on like ₦50k/month. I also relied heavily on my siblings and the goodwill of my friends.
I had to leave my apartment in July when no job came, and returned to live with my parents. I kept applying for jobs, and in September 2020, I landed a job in Ghana for $1,400.
Whoosh. Did you have to move to Ghana?
Not immediately. I worked remotely for two months, so they sent my salary in naira. It was around ₦600k — no thanks to CBN’s rubbish rate. But the job was a lifesaver. To finally earn money after five months of unemployment and enduring scrutiny from Nigerian parents was such a relief.
As usual, I blew the money. I used to work out of cafes just because, and went to brunch every week. But it was the first time I’d spend like that and still have money in my account at the end of the month. My brain clicked on the fact that I’m earning more now, and should keep a better eye on my spending. So, I began attempting to save.
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Was the attempt successful?
Uhmm, not exactly. I did some lifestyle upgrades because I’d been practically suffering for the past two years. So, I upgraded my wardrobe, bought wigs and started contributing about ₦50k monthly to the food expenses at home. I also started buying gifts for friends to reciprocate how they came through for me when I was broke.
I eventually moved to Ghana in 2021 to work at the office, and my finances became a bit tighter. Living in Ghana was expensive, and $1,400 per month didn’t do so much. I should mention, though, that I travelled a lot within Ghana and stayed in resorts on mini-vacations, so that took a lot of my money. I also became a prolific Instagram shopper. I didn’t pay for accommodation or feeding because the company provided it. But by September, I decided I needed more money again.
And you started job hunting again
Yup. A friend founded a startup and offered me ₦1m/month and stock options to lead influencer marketing. I moved back to Nigeria to live with my parents — for free, as usual — in 2022.
I thought getting a car would be nice, so I saved ₦500k from my salary for three months. But when I got ₦1.5m, I decided the job was stressing me out, so I quit on a whim and decided to survive on the money while I found something else.
It looks like you were no longer scared of unemployment
I’d gotten used to it, so what was the worst that could happen? I got a ₦960k offer a month later, but the money wasn’t enough to afford the lifestyle I was used to, and wasn’t commensurate with the level of work I’d have to do. So, I turned it down.
I eventually landed my current job about three months later as a sales operations specialist.
₦1.2m/month isn’t exactly a jump from my previous role, but I work with it. I moved to Lagos again and stayed with a boyfriend, and then another friend for the rest of the year. In January 2023, I took a ₦4m loan from work, got an ₦800k/year apartment, and used about ₦2.5m to renovate and furnish it.
How has going through several phases of unemployment and income growth impacted your perspective on money?
Working hard doesn’t guarantee having money — people can have money just by virtue of who their parents are. You can work hard, but the value you’ll get for your labour is typically tied to your socio-economic status in life. For instance, a poor carpenter will have poor clients and might never make enough to be rich.
However, I think being extremely rich borders on immoral. That kind of wealth is usually a result of the capitalist ideology where you mostly have to take from people or not care how anyone else fares as long as you maximise personal gain. Everyone could make do with less. So, I just want to be comfortable. I don’t want to be very very rich.
Right now, my life is a mix of gratitude and guilt. I feel extremely lucky to be able to have the life I have, where my major responsibility is myself. But there’s also guilt because I know what bare minimum is, and I don’t think humans should have to survive on bare minimum.
Also, all the clichés about money are true. You need money to make money, and we’re often never satisfied. I remember when I thought a ₦400k job would make me happy, but look at me now, I’m still passively looking for something that pays more.
Curious. Do you think you live above your means?
Oh definitely. I don’t have any money left over at the end of the month because I spend on a lot of things I don’t need. Take my princessing budget, for example. I know how to do my hair and lashes. But I want to go to a nice place so someone else can do them for me.
I also don’t have to go out for drinks or buy stuff from Instagram as often as I do. It just feels really nice to make these unnecessary expenses. The self-awareness is there, but the self-improvement is still coming.
Do you ever worry about not having savings?
I am. I’m trying to optimise my financial lifestyle to fix that, but it’s not easy. Right now, a chunk of my money goes into renovating my apartment and getting more furniture.
I have about $150 in savings, and that’s just about it. I try to save ₦150k per month, but I always end up spending what I manage to save.
Can you break down your typical monthly expenses?
The loan repayment is towards the ₦4m loan I took from work earlier this year. I pay back 30% each month and will pay it all off by January 2024. My princessing budget is essentially what I spend on my nails, hair, lashes and all that stuff. It gets higher in a month when I have an event to attend.
In some great months, I usually have ₦70k extra after all my expenses as a buffer till salary enters. In the months I don’t, I turn back to my siblings. They’re my safety net. I usually support them too, though. So, I’m not just taking.
Is there something you want right now but can’t afford?
I’d like to get breast reduction surgery. I got a ₦2.8m quote last year but haven’t gotten around to it. I’d also like to get a car. My budget is ₦4.5m. Who knows what that’d get with the current exchange rate?
How would you describe your relationship with money?
It’s very weird. I monitor my expenses, but my savings and investments are non-existent. I don’t think I’ve ever downloaded an investment app. I guess I’m just indifferent to trying to control my money, so I just track it.
I record every amount I spend and know where the leakages come from, but I’ve just been unable to stop the extra expenses. Maybe after this conversation, I’d be embarrassed enough to actually do something about it. I work in a Fintech, and I’m learning more about how people manage their finances, so let’s hope something comes out of that.
How would you rate your financial happiness on a scale of 1-10?
7. It could be so much worse. I think you get better at making money the older you get. I believe that I can make more money if I want to and put in the work needed. In summary, I just try to maintain gratitude for where I am.
If you’re interested in talking about your Naira Life story, this is a good place to start.
Every week, Zikoko seeks to understand how people move the Naira in and out of their lives. Some stories will be struggle-ish, others will be bougie. All the time, it’ll be revealing.
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What’s your earliest memory of money?
My dad would bring bundles of cash home when I was around 7 or 8 years old.
He supplied construction materials to the military and got paid in bearer cheques. I’d find him removing money from brown envelopes and stashing them in his safe. My mum’s a nurse, so we were quite comfortable.
How comfortable?
My dad worked in the medical arm of the military, but we didn’t live in the barracks. We had our own place, and I attended an elite private secondary school. It wasn’t strange for students to bring ₦500 or ₦1k to school daily for lunch and end up unable to spend it all. My classmates even started a class savings bank of sorts where we all dropped money we weren’t using till whenever we wanted to take it out. I was one of the highest contributors.
What did you spend your savings on?
Random snacks and stuff. I even started a business selling stationery to my fellow students.
What inspired you to start?
My dad had a cool collection of ink calligraphy pens, and I regularly took them to school. My classmates loved them, and I started exchanging the pens for money.
My parents soon noticed the missing pens and encouraged me to start a business with them, rather than selling my dad’s pens. My mum bought the first set of supplies: a dozen 20-leave notes, a dozen HB pencils, a couple of lucky racer biros and six ink pens.
You were officially open for business
I was well-liked in school, so many students patronised me. My mum helped me restock during the weekends, but after the first set of materials she paid for, I gave her money for the rest from the sales I made during the week.
My profits were almost double the cost of the materials, and I spent it mostly on snacks.
The business only lasted two terms before the school management shut it down. They also got wind of the large sums in our savings bank and put a stop to that too.
Na wa
I didn’t try another business until I joined my department’s basketball team in uni.
Wait, let’s rewind. How did you start playing basketball?
I usually followed my dad to the gym at the national stadium in 2013. He encouraged me to play basketball instead of sitting and waiting for him to finish his sessions. The admission fee to the basketball court was ₦500, and I played and discovered I liked it.
My senior secondary school didn’t have a basketball program, so even though I was in SS 1 at the time, I went to play in the JSS 3 program of my old school. I did a few competitions with them for the one year I played with them — I stopped when I moved to SS 2.
But I missed competitive basketball. Fast forward to 2016 when I got into uni, the basketball community was the first thing I sought out. However, they didn’t let first-year students join the school’s team, so I couldn’t join until I moved from the main campus to the medical campus for my second year in medical radiography.
How did the business come in?
I schooled in the East, and we didn’t have access to basketball essentials like compression pants, shooting sleeves, and good basketballs. I decided to use my “living in Lagos” advantage, so whenever I went home on holiday, I’d purchase the materials with my pocket money (monthly allowance from my parents) and resell them in school.
I made a ton of profit, too. I could sell something I got for ₦1k at ₦4k or ₦3,500. I did that for almost two years while also playing competitive basketball. We typically played in school and inter-school events and won a couple of games too.
Did you ever get paid for winning games?
Never. We were even the ones spending our money. We got our own kits, painted the court and constructed our own hoops. There was someone from school management who was supposed to be in charge of those things, but this is Nigeria.
I stopped the business and active basketball after a freak injury in my third year. I slipped on spirogyra while walking out of my room and dislocated my ankle. I initially thought it was a minor injury and even played a couple more games. But when I started feeling throbbing pain in my leg, I decided to quit the game. I limped for a long time after that.
So sorry about that
Thank you. After dropping basketball, I started exploring other options to make money. One day, someone asked if I could crack Photoshop. I’d been something of a computer whiz since secondary school, thanks to the comprehensive practical lessons my school provided. I even became a certified network professional with Cisco in 2016.
So, I said yes to the Photoshop cracking request, and they offered me ₦5k. I was shocked because I was going to do it for free. That’s when I realised I could make money with tech.
Soon enough, word got around, and other students on our campus knew me as the guy to see if you needed help with your computer. It wasn’t very consistent, but I made the odd ₦5k to ₦10k fairly regularly. However, it wasn’t until my final year that my finances boomed.
What happened?
In 2019, my mum helped me land an academic writing gig with a friend of hers who was studying for a master’s degree in the US. She was also working and couldn’t keep up with the assignments and weekly projects. I got paid $10 – $15 per project. Then she introduced me to some fellow students to write for them as well, and I started earning $50 – $80 weekly.
Mad
I became confident in my writing skills. I mean, I was doing postgraduate-level work for international students as an undergraduate. So, I started actively searching for academic writing gigs. It paid off because I got clients from the UK and even started contracting out gigs to my friends and took a 50% cut of whatever we got paid.
I was still interested in tech, so on the side, I was also coding and designing websites as practice projects during a free three-month product design training/internship with a Fintech company.
During this time, I did about four freelance design gigs that paid an average of $150 each. There was still the monthly allowance I got from home — usually ₦50k.
To put it simply, you were balling
I was basically spending the money I made on food and enjoyment. I ventured into crypto trading too, but it didn’t end well. I bought $45 worth of Dogecoin in 2021, and it fell crazily. I think I eventually sold it for $5.
I also spent about $1k trading Bitcoin, Ethereum, ADA, and a few other coins, but I didn’t make any profit before I got tired of the whole thing.
The following year, I landed a product design job for a US company.
Tell me about it
I should mention that if it were up to my parents, I’d be a practising radiographer now. My family is very medically inclined, but I was never interested in it. I just did the course for them.
After graduation, I was expected to go on a one-year internship even before NYSC. But I told my parents to give me three months to do product design, and if nothing came out of it, I’d focus on medical radiography.
One day before the three months elapsed, my current employer announced some app updates on Twitter. I looked through their website and noticed a few problems, so I mentioned this to him in the thread. He reached out to me via DM and acknowledged that the data from their software backed up my analysis and wondered how I detected the issues so quickly. He asked if I had more insights, and I responded that I wouldn’t do that for free.
Next thing, he asked for my rates and portfolio, promising to send a contract across. This was around 12 a.m. I thought, “Is this one whining me? Who sends a contract without an interview?”
A few days later, I signed a 1099 contract for $5k/month.
Wow. How did that feel?
I kept thinking, “This thing can’t be this easy now,” until I got a cheque at month’s end for $3k as I didn’t work a complete month. The money was paid to my cousin’s US account because it was a hassle getting paid in Nigeria, and I was constantly asking her to check the money in her account to confirm it was real.
LOL
On July 25, 2022, I got ₦1.5m — the naira equivalent — in my account, and I started shouting, “I’m a millionaire!” I can’t forget that day.
I immediately sent my dad ₦300k and took my family out for a treat the next day. Over the next couple of weeks, I bought some tech gadgets. I got a new laptop for ₦600k, an iPhone 12 pro max for ₦600k, and a Series 7 Apple watch for about ₦200k.
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What’s working for a US-based company like?
The different time zones mean I work between 8 p.m. to 6 a.m. They also pay by the hour, so when broken down, my pay is around $30/hour. I didn’t always make the full $5k; it was usually $4k.
However, I got promoted to design lead about six months later in January 2023 and took on more responsibilities, so I max out my hours and get the full $5k now. That’s about ₦3.5m/month, and it sometimes gets higher depending on the exchange rate.
How has this impacted your relationship with money?
My relationship with money has gotten very bad. I used to be a very frugal person — remember how I used to save in school? But now, the money just goes as it comes. I think this is what they call lifestyle inflation. I now feel like I can afford anything. I don’t even check bills when I go out. I only ask, “Where do I pay?”
It’s made me a bit out of touch about how much money is worth because if I hear someone complaining about needing money, it’s like, “Is it because of this amount you’re complaining like this?”
Last month, I visited a high-end restaurant with my cousin and just went straight to ordering. My cousin looked at me and said, “Are you seeing the prices of these things?” I wasn’t.
Looking back, I realise I probably spend someone’s monthly salary on food regularly, and I ask myself how I got here. With what I earn, I should have a few tens of millions in investments, but I don’t.
Do you have any investments at all?
Since the whole crypto brouhaha, I’ve tried to make safer investment choices. I currently have about $1k worth of Apple, Microsoft and Tesla stocks. I’m no longer trading crypto, but I’m currently holding about $6k in Bitcoin. Then there’s about ₦5m in a Nigerian account.
Can you break down your monthly expenses?
I spend so much on food because I eat out every day except Sunday, and sometimes I buy food for my youngest sister or my mum.
I live with my parents, so I don’t pay rent. My family knows how much I earn, which explains the black tax. Just a week ago, I gave my youngest sister ₦250k for her secondary school graduation. There’s also the odd flight ticket request, money for phone repairs, or school expenses for my younger sister who’s in university. I also collect things a lot; my recent obsession is perfume.
How are you thinking about long-term career plans?
Well, I have two companies, so I plan to be even more into tech.
That came out of nowhere
I hardly remember them because I don’t handle the day-to-day activities. The first one is an outsourcing company for tech talents in Africa. I started it with my best friend when I just got my job — my boss was always asking me to refer tech talents. That’s how the idea to match African talents to companies looking for cost-friendly alternatives to Silicon Valley guys came about. A week after launching, we got paid $5k to analyse data. It was more like an in-house contract, but it was still talent sourcing as we had to find and pay a team of data analysts to get the job done.
The second company is my private design studio which I started in the third quarter of 2022. Design requests go straight to my work email, and I take on contract projects from time to time if I feel it’ll be beneficial to my portfolio. If not, I refer someone else for it.
How do the companies run?
We acquire clients for the talent outsourcing company via cold emailing and running targeted ads on social media. Right now, everything is on hold till next month because we’re in the process of setting up properly and revamping our operations.
How much do you think you should be earning, with your skill level and businesses?
$10k – $12k/monthly.
Is there something you want but can’t afford right now?
I want to visit the UK, France and Spain, but with the current state of the economy, I can go and return to an empty account. Hopefully, it happens before the end of the year.
How would you rate your financial happiness?
In terms of financial liquidity, it’s definitely a 10. There’s really nothing I need that I can’t buy, maybe except a private jet.
But if you mean my relationship with money, it’s a 5. I feel like there are some things I should have that I don’t.
I recently had to pause my plan to purchase some plots of land in Lagos and Anambra at about ₦20m because I couldn’t afford it. But if I calculate what I’ve spent on frivolous items over the last six or seven months, it’ll very likely be more than ₦20m. I’m not happy with my financial decisions so far, and I know I can do better.
If you’re interested in talking about your Naira Life story, this is a good place to start.