Unless you live under a rock, you’ll know there’s never been a better time to carry African culture on your head than in big 2024. Listen, Africans are taking over on a global scale and you can either be a part of this moving train or… actually, there’s no “or”. The only way forward is to join in.
Onga, a leading seasoning brand, understands this, which is why they’ve been dedicated to promoting cultural appreciation throughout the continent. As the headline sponsor of the recently concluded Africa Magic Viewers Choice Awards (AMVCA) Cultural Day, this is how they celebrated and solidified their commitment to celebrating African culture and talent.
A hearty celebration of African cuisine
Imagine saying you want to appreciate African culture and you choose to leave out the complete richness that is African cuisine. Onga delivered great taste and aroma through a one-of-a-kind culinary experience given to guests at the AMVCA Cultural Day.
Meals like Onga’s signature smoky party jollof rice, abula, miyan kuka and kunu, were served to guests. And there were other African delicacies like banku from Ghana, pilau and braised tozo from Kenya and beef matoke from Rwanda.
The “This is Africa” decor at The Onga Village
Raffia mats, thatched huts, bamboo furniture, kerosene lamps, local drums and raffia fans were hanging on walls to celebrate African heritage.
Safe to say the traditional ambiance of The Onga Village gave meaning to the celebration of African culture.
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An Onga Moment with a praise singer
How do you get guests to get their groove on in a way that they wouldn’t forget soon? Create an Onga Moment and pull in an indigenous performing artiste like Isegun Johnson, who’ll make heads swell with his praise-singing numbers.
The multi-talented actress, Bisola Aiyeola, was official anchor, and notable names in the entertainment industry like Scarlet Gomez, Iyabo Ojo, Odunlade Adekola, Kunle Remi, Lateef Adedimeji, Saidi Balogun, all graced the event dressed in vibrant traditional African attire that stood them out as proud ambassadors of their respective cultures.
Don’t forget to appreciate the talents
There’s no culture to celebrate in the first place if there are no talents who go above and beyond to uphold these cherished African traditions and values in their work. Onga understands and appreciates this dedication to African artistry, which is why they sponsored the AMVCA Best Female Lead Actress category which went to Kehinde Bankole.
According to Oladapo Oshuntoye, Culinary Category Manager at Promasidor, Onga’s dedication goes beyond the AMVCA Cultural Day festivities. The seasoning brand has a deep appreciation for the artistry and commitment that women bring to their craft.
“Their creativity and hard work serve as inspirations to us all. Sponsoring this award is our way of paying tribute to their outstanding achievements and recognizing their invaluable role in shaping the narrative of African women.”
Games, but make it traditional
People love to laugh and chill over board games and ludo. And thanks to Onga, they got to do this the traditional way at the AMVCA Cultural Day.
